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Victoria Noto

Victoria is an Associate in the Commercial team and advises clients on commercial agreements, marketing/advertising, consumer law and data protection. Her clients span an array of sectors including media & entertainment, technology, telecoms and retail.

She has particular expertise in advertising law and advises on numerous marketing, sponsorship and promotional arrangements and issues, from engaging talent/influencers, to navigating comparative advertising and ambush marketing campaigns.

She regularly advises on sales and prize promotions and the planning and implementation of multi-channel, international marketing campaigns. Victoria is also experienced in resolving ASA and Trading Standards complaints regarding misleading adverts, promotions, pricing practices, campaigns and websites. Her consumer law expertise covers complex pricing issues, product warranties, terms of sale for e-commerce sites, website terms of use and associated policies.

Victoria has extensive in-house experience, having been seconded to a leading media publisher and a social media giant, where she assisted with a range of advertising-related matters, copy advice, sponsorship agreements and prize promotions as well as digital, sport and retail marketing. 

Victoria has been shortlisted as one of the 2020 Legal Technologist’s Top 10 Most Innovative Junior Lawyers in the UK. 

Directory quotes

"I work with Oliver Bray on marketing legal matters. He is market-leading in his advice, providing up to date guidance and very pragmatic solutions to navigate thorny issues. Victoria Noto, an associate in his team, has been an invaluable point of contact on marketing asset reviews." - The Legal 500 UK 2021