Image of boat and water.

Sports

Perspective - Publication

Sports Ticker #105: WIPO's esports partnership, MotoGP takeover and Brighton's record profits – a speed read of commercial updates from the sports world

Published on 10 April 2024. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the UK Football Governance Bill introduced to Parliament, TNT Sports and Discovery+ win rights to show the 2024 Autumn Nations Series and rumours of "multiple proposals" to host the 2026 Commonwealth Games, we bring you updates on a collaboration between WIPO and the Esports Integrity Commission, MotoGP's takeover and JPMorgan's formation of a specialist sports investment group.

Read more
Perspective - Publication

Sports Ticker #104: European sponsorship record growth, Germany's Adidas to Nike swap and Formula E shifts gears – a speed read of commercial updates from the sports world

Published on 28 March 2024. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw Pete Distad named as CEO of the new Disney-Fox-Warner Bros sports streaming venture, Nottingham Forest losing four points for breaching Premier League profit and sustainability rules, and the announcement of a new fan engagement app for Swedish esports organisation Ninjas in Pyjamas, we bring you updates on German football's Adidas-Nike kit supplier swap, steps forward on the new structure for women's cricket and a bizarre bee blitz on Carlos Alcaraz.

Read more
Perspective - Publication

Sports Ticker #103: Paralympics' media reach, Super League trade mark, and Red Bull Padel – a speed read of commercial updates from the sports world

Published on 15 March 2024. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw Wimbledon recognised as having the highest ad engagement for women's sports events in 2023, the FIA President investigated for alleged race interference, and world No 1 Novak Djokovic knocked out of the Indian Wells tournament by world No 123 "lucky loser", we bring you updates on media deals for the 2024 Paris Paralympic Games, attempts to register an EU trade mark for "The Super League", and the partnership between F1 and Tommy Hilfiger.

Read more
Perspective - Publication

Sports Ticker #102: Giant joint streaming venture, UEFA's environmental efforts and Casemiro's move to Adidas – a speed read of commercial updates from the sports world

Published on 23 February 2024. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw the Super Bowl LVIII become the most-watched American TV event since the moon landing, Sir Jim Ratcliffe complete his £1.3bn Manchester United deal, and Emirates announce a multi-year partnership deal with Wimbledon, we bring you updates on UEFA's greenest tournament yet, Casemiro parting ways with Nike, and the upcoming launch of a new sports streaming platform.

Read more
Perspective - Publication

Sports Ticker #101: AB InBev's Olympic Gold, UEFA's commercial rights, and Snooker in Saudi Arabia – a speed read of commercial updates from the sports world

Published on 02 February 2024. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw F1 owner Liberty Media named the "World's Most Valuable Sports Empire 2024", the 2023 Rugby World Cup confirmed as the most-watched rugby event of all time, and the shock announcement of Lewis Hamilton's move to Ferrari, we bring you updates on AB InBev's Olympic partnership, UEFA's tender process for global commercial rights, and British Cycling's uphill struggle.

Read more
Perspective - Publication

Sports Ticker #100: Earps' SPOTY win and shirt sell out, smart ball company raises US$15m, and Unilever sponsors UEFA – a speed read of commercial updates

Published on 21 December 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw Mary Earps win the Sports Personality of the Year 2023, FIFA receive three Women's World Cup 2027 bids, and Endeavor invest in Chess.com, we bring you updates on the first Lioness to trade mark her name, the ground-breaking Guinness Six Nations sponsorship, and a multi-year broadcasting deal between TNT and Formula E.

Read more
Perspective - Publication

Sports Ticker #99: Golf's big hitters, Women's FA breakaway and tennis elite tour – a speed read of commercial updates from the sports world

Published on 08 December 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw the Premier League agree a new £6.7 billion deal with Sky and TNT Sports, France named the preferred candidate for the 2030 Winter Olympic and Paralympic Games, and 518 million people watch the ICC Cricket World Cup live through Disney Star, we bring you updates on Trent Alexander-Arnold's £26 million Adidas deal, new rules for golf balls, and a potential F1-style tennis tour.

Read more
Perspective - Publication

Sports Ticker #98: Sports Business Awards 2023, Las Vegas Grand Prix, and the brands changing the world through sport

Published on 24 November 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw Manchester City post record revenue and profits, Everton receive a points deduction relating to P&S issues, and the League of Legends World Championship become the most watched esports tournament, we bring you updates on the Sports Business Awards 2023, Las Vegas Grand Prix and Kansas City Chiefs' new relationship (no, not that one…).

Read more
Perspective - Publication

Sports Ticker #97: Esports World Cup 2024, the increasing value of women's sports and European Super league

Published on 10 November 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw DAZN secure exclusive F1 rights in Spain until 2026, Jude Bellingham become the first England player to win the Kopa Trophy for best performing under-21 player in the world, and FIFA ban Luis Rubiales for three years from all football activity, we bring you updates on Saudi Arabia's new Esports World Cup, planned increases in investment in women's sports and the marketing value of influencer athletes.

Read more
Perspective - Publication

Sports Ticker #96: Russia's Olympic suspension, FIFA's five time zones and 2023's most marketable athlete – a speed-read of commercial updates from the sports world

Published on 26 October 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw the first female referee of a men's international match at Wembley, Saudi Arabia launch its World Cup 2034 bid and NZ's All Blacks named the world's most valuable rugby team, we bring you updates on the suspension of the Russian Olympic Committee, the return of UK professional netball and the potential five time zones of the FIFA World Cup 2023.

Read more
Perspective - Publication

Sports Ticker #95: female F1 test-driver, blockchain in cricket and Berlin marathon disruption – a speed-read of commercial updates from the sports world

Published on 11 October 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate and Anthony Cutler, Associate and Rebecca James, Trainee Solicitor

In a fortnight which saw a delay in the implementation of the National Football Agent Regulations in England pending the resolution of private arbitral proceedings, and the release of the Beckham documentary on Netflix, we bring you updates on the first female F1 test driver in 5 years and disruption to the Berlin marathon by climate protestors. We also cover the Rugby World Cup's potential new pay wall, the use of blockchain in cricket and, of course, the sale of Travis Kelce's American Football jerseys rocketing 400% thanks to Taylor Swift.

Read more
Perspective - Publication

Sports Ticker #94: World Rugby fantasy league game, all-green PGA and PSG to open first UK store – a speed-read of commercial updates from the sports world

Published on 26 September 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Oscar Piastri celebrate the extension of his McLaren contract until the end of 2026 with a podium finish in Japan, and Mary Earps be awarded England Women's Player of the Year, we bring you updates on World Rugby's new fantasy league game and BMW PGA's commitment to be the first sports TV production to be powered entirely by green hydrogen. We also cover Unity Engine's proposal to introduce fees to game developers and the La Liga shirt sponsorship of Clwb Pel Droed Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch.

Read more
Perspective - Publication

Sports Ticker: Farrell red card reversal revoked and Earps shirts hit the shelves – a speed-read of commercial updates from the sports world

Published on 13 September 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the football transfer window slam shut and the start of the Rugby World Cup, we bring you updates on QSI's agreement to acquire the World Padel Tour and the re-instatement of the decision to give a red card to Owen Farrell, ruling him out of England's first two matches. We also feature stories on Mary Earps' shirt finally being made available for sale and England women's cricket team having their match fees increased to equal those of the men's team.

Read more
Perspective - Publication

Sports Ticker: Microsoft warns of cyber risks at sports events and ESPN enters sports gambling market – a speed-read of commercial updates from the sports world

Published on 24 August 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Lionesses suffer a gut-wrenching defeat in the World Cup Final and the start of the World Athletics Championships, we bring you updates on Microsoft issuing a warning on the risk of cyberattacks at sports events and ESPN entering the sports gambling market. We also feature stories on La Liga making an official complaint about Qatar's funding of PSG and Barcelona's new content creation website.

Read more
Perspective - Publication

Sports Ticker: Women's World Cup smashes records, Paris Olympics share carbon commitments, and FIFA wins case against football agents – a speed-read of commercial updates from the sports world

Published on 11 August 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw England advance to the quarter-finals in the Women's Football World Cup and the start of the Cycling World Championships in Glasgow, we bring you updates on the Women's Football World Cup smashing TV viewing figure records and the Paris Olympic Committee's carbon cutting commitments. We also feature stories on Manchester United's new deal with Adidas, Juventus' disqualification from the Europa League and the media rights for snow sports being centralised for the next 8 years.

Read more
Perspective - Publication

Sports Ticker: Commonwealth Games thrown into doubt, Al-Hilal bid for Mbappe and Pepsi partners with EA Sports FC – a speed-read of commercial updates from the sports world

Published on 28 July 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the FIFA Women's World Cup kick off, Ben Harman cruise to victory in The Open and England's attempted comeback in the Men's Ashes fall painfully short, we bring you updates on the uncertainty surrounding the Commonwealth Games and the world record bid for Mbappe. We also feature stories on a mooted women's Champions League in cricket and a new partnership between Pepsi and EA Sports FC.

Read more
Perspective - Publication

Sports Ticker: F1 Alpine secures funding and sports tech VC investment shows signs of a bounceback – a speed-read of commercial updates from the sports world

Published on 13 July 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the men's England U21s football team triumph in the Euros and the start of Wimbledon, we bring you updates on Caster Semenya's victory in the European Court of Human Rights, and investments in F1 and the sports tech sector. We also feature stories on a record-breaking start to the Women's Ashes and the Tour de France starting to incorporate ChatGPT.

Read more
Perspective - Publication

Sports Ticker: IOC and WIPO partner to promote IP use, and Sony and Fnatic join forces in new global partnership – a speed-read of commercial updates from the sports world

Published on 28 June 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the starts of both the Men's and Women's Ashes series, as well as the publication of the long awaited and very critical report from the Independent Commission for Equity in Cricket as to the state of the sport, we bring you updates on a new framework for IP use and management in sport and an exciting new partnership between Sony INZONE and Fnatic. We also feature stories on a partnership between SailGP and Oracle, a Twitch star signing a $100m deal with a competitor and the results of an intriguing study into heading in football.

Read more
Perspective - Publication

Sports Ticker: Golf's surprise merger, World Curling’s makeover and French Open v online abuse – a speed-read of commercial updates from the sports world

Published on 16 June 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Novak Djokovic win the French Open to claim his 23rd Grand Slam title and Manchester City defeat Inter Milan in the Champions League final, we bring you updates on the big news in the world of golf, the Premier League's prosecution of illegal streamers, and the French Open's strategy to combat player cyberbullying. We also feature stories on the World Curling Federation's plans for modernisation and Wrexham AFC's new stadium sponsors.

Read more
Perspective - Publication

Sports Ticker: YEEZY back on sale, a new anti-piracy task force and PUMA to outfit F1 – a speed-read of commercial updates from the sports world

Published on 30 May 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Manchester City win the Premier League trophy and flooding in northern Italy cancel the F1 Imola Grand Prix, we bring you updates on Unilever's sponsorship of the FIFA Women's World Cup, a new taskforce to tackle sports streaming piracy and PUMA becoming the official outfitter of Formula 1. We also feature stories on Adidas' plan for its remaining YEEZY stock and Women's World Rugby's partnership with Gallagher.

Read more
Perspective - Publication

Sports Ticker: Introducing EA Sports FC, GB Boxing splits from IBA and SailGP partners with IMG – a speed-read of commercial updates from the sports world

Published on 19 May 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw England defeat France in the Women's Six Nations in front of a record-breaking crowd and Andy Murray take his first tennis title since 2019, we bring you updates on EA Sports FC, Team GB's break from the International Boxing Association and SailGP's partnership with IMG. We also feature stories on the world's first para-astronaut and the Sport Industry Awards.

Read more
Perspective - Publication

Sports Ticker (27 April 2023) – PL gambling sponsor ban, WWE x UFC merger and Schumacher's AI interview – a speed-read of commercial updates from the sports world

Published on 28 April 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Corach Rambler win the Grand National, the UK & Ireland submit its bid to host the UEFA Euro 2028 men's tournament, and 48,000 runners take to the streets for the London Marathon, we bring you updates on Spotify's new integration with Strava and Team GB's collaboration with Birds Eye. We also feature stories on a controversial AI-generated interview with Michael Schumacher and our own Kate O'Malley's sub-three hour marathon success.

Read more
Perspective - Publication

Sports Ticker (12 April 2023) – EFL broadcasting rights, HSBC and EXCEL team up and Russia's athletics ban – a speed-read of commercial updates from the sports world

Published on 12 April 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Masters 2023 contested by golfers from both the PGA and LIV Golf, Anthony Joshua claim a points victory over Jermaine Franklin and Gwyneth Paltrow cleared of charges in her ski lawsuit (Ticker 82), we bring you updates on the proposed equal gender Formula 1 team and World Athletics' decision on Russian athletes. We also feature stories on Aleksandar Mitrovic's punishment for pushing a referee and the NHL's new official outfitter.

Read more
Perspective - Publication

Sports Ticker (31 March 2023) – Cadbury's football partners, Pitch invests in D&G and World Rugby on tackle height – a speed-read of commercial updates from the sports world

Published on 31 March 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Irish rugby team claim a 4th Grand Slam at the Six Nations and Galopin Des Champs win the Gold Cup at Cheltenham, we bring you updates on World Athletics' ruling on transgender athletes and Cadbury's deals with Chelsea FC and Manchester United. We also feature stories on TikTok joining forces with MLS and Gwyneth Paltrow's 2016 ski incident.

Read more
Perspective - Publication

Sports Ticker (17 March 2023) – Spurs / F1 partnership, Cricket broadcasting rights purchases, and England Athletics' clothing partnership – a speed-read of commercial updates from the sports world

Published on 17 March 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the England men's rugby team suffer a record defeat to France in the Six Nations, we bring you updates on F1's new partnership with Tottenham Hotspur and broadcast agreements for the IPL and WPL. We also feature the suspension of Gary Lineker from Match of the Day and England Athletics' new clothing partnership.

Read more
Perspective - Publication

Sports Ticker (1 March 2023) – New football regulator, BT Sport and Eurosport merger and LaLiga docuseries – a speed-read of commercial updates from the sports world

Published on 01 March 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the UK Government present early details of its eagerly awaited plans to regulate the football industry, and the PGA and LPGA announce a new annual mixed-team golfing event, we feature updates on the BT and Eurosport merger, the newly announced Netflix docuseries on LaLiga and the NBA's new live avatar experience app feature.

Read more
Perspective - Publication

Sports Ticker (15 February 2023) – Tackle law changes, Man City financial breach allegations and Ford's return to F1 – a speed-read of commercial updates from the sports world

Published on 15 February 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Kansas City Chiefs defeat the Philadelphia Eagles in a thrilling 38-35 Super Bowl contest, Chelsea's spending spree continue with the signing of Benfica’s Enzo Fernández for British record £106.8m fee, and the completion of Jim O'Toole and James Sandford's purchase of Worcester Warriors (and the various back and forth on what that means for the future of Worcester or Sixways RFC), we bring you updates on Ford's re-entrance into F1, the RFU's decision to seek club guidance on tackle law changes, and more.

Read more
Perspective - Publication

Sports Ticker (6 February 2023) – Equal pay in Welsh football, Meta VR sports, and Gloucester Rugby's net zero ambition – a speed-read of commercial updates from the sports world

Published on 06 February 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Football Association of Wales reach an equal pay agreement, we feature stories on Meta's foray into the NBA and Rugby World Cup and Team GB's renewal of its licensing agreement. We also bring you updates on Gloucester Rugby's strive for net zero and Sir Jim Ratcliffe's bid for Manchester United.

Read more
Perspective - Publication

Sports Ticker (19 January 2023) – Winter Olympics environmental concerns, FIFA caps agent fees, and YouTube & NFL deal – a speed-read of commercial updates from the sports world

Published on 19 January 2023. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw FIFA publish the anticipated new regulations on football agents, we feature stories on the Winter Olympics decision to delay selection for the 2030 games amidst environmental worries and on Youtube's £11.6bn deal with the NFL. We also bring you updates on Fanatic's decision to divest its 60% stake in NFT company Candy Digital, and reports that LIV Golf may offer UK broadcasting rights for free.

Read more
Perspective - Publication

Sports Ticker (15 December 2022) – Fury vs Chisora sponsorship, FIFA World Cup viewership and £400m bid for The Hundred – a speed-read of commercial updates from the sports world

Published on 15 December 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw England defeated by France in the Qatar 2022 World Cup quarter-finals, we bring you updates on the £400m bid for The Hundred, EE and EXCEL Esports' sponsorship renewal and BetFred's sponsorship of the Fury v Chisora heavyweight title fight. We also feature updates on beIN MENA's record breaking Qatar 2022 World Cup viewership and the innovative AI generated art based on world cup match outcomes that will become NFTs.

Read more
Perspective - Publication

Sports Ticker (30 November 2022) – new women's F1 academy, government reviews broadcasting of major sporting events and Real Madrid's theme park in Dubai – a speed-read of commercial updates from the sports world

Published on 30 November 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Qatar 2022 World Cup kick off, we bring you updates on the launch of a new all-female F1 academy, the announcement of a government review as to whether major sporting events should be free to view, and Sky and Channel 4's deal to broadcast the T20 World Cup. We also cover the development of a Real Madrid theme park in Dubai and record-breaking viewership of USA v England in the World Cup.

Read more
Perspective - Publication

Sports Ticker (16 November 2022) – Hope for Wasps and Worcester, Hamilton's production company and Man City record revenues – a speed-read of commercial updates from the sports world

Published on 16 November 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the Red Roses fall agonisingly short in a brilliant Women's Rugby World Cup final against hosts New Zealand, and Man United reportedly taking legal advice before responding to Ronaldo's TalkTV interview, we bring you updates on Amazon's sponsorship deal with Sage and BT, and the BBC's acquisition of broadcasting rights for the Billie Jean King Cup. We also cover reports of a Liverpool FC sale and Manchester City's record-breaking revenue.

Read more
Perspective - Publication

Sports Ticker (2 November 2022) – McLaren's advertising partnership, Yupp TV T20 rights and European Super League claim – a speed-read of commercial updates from the sports world

Published on 02 November 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw 29 football clubs urge the Government to “save football” with plans for an independent regulator, and Red Bull entering an Accepted Breach Agreement after exceeding the $145m budget cap in 2021 (leaving Mercedes, Ferrari and others reportedly upset with the sanctions), we feature updates on McLaren's digital advertising partnership and YuppTV's exclusive broadcast rights for the ICC T20 World Cup. We also look at the claim being reportedly brought by some of the European Super League clubs against UEFA and FIFA, and Apple's interest in the ATP and WTA tours.

Read more
Perspective - Publication

Sports Ticker ( 20 October 2022) - Shell's cycling partnership, F1 budget breach and Wasps administration – a speed-read of commercial updates from the sports world

Published on 20 October 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Max Verstappen named F1 World Champion and amendments to ICAS' sports-related arbitration rules, we feature updates on the partnership deal reached between Shell and British Cycling, Wasps entering administration and the consequential redundancies, the £120m takeover of Bournemouth AFC and controversy over findings that Red Bull has reportedly breached F1's budgeting caps.

Read more
Perspective - Publication

Sports Ticker (6 October 2022) – Apple's NFL deal, struggling rugby clubs and Olympic boxing in danger – a speed-read of commercial updates from the sports world

Published on 06 October 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Apple strike a $50m annual deal with the NFL, we feature updates on a damages claim by fans following the chaos at the UEFA Champions League final, the financial difficulties facing Wasps and Worcester Warriors, West Brom's Women's team's important decision to play in navy (rather than white) shorts to ease concerns players may have about being or coming on their period whilst playing, and the possibility that boxing will not feature at the 2028 Summer Olympics.

Read more
Perspective - Publication

Sports Ticker (22 September 2022) - sport pays respect to the Queen, F1 Shake-ups & rugby's gender equality partnership – a speed-read of commercial updates from the sports world'

Published on 22 September 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw the death of Her Majesty Queen Elizabeth II, we provide an update on how the sporting world reacted. We also feature updates on Audi's bid to enter Formula 1, Word Rugby's gender equality driven collaboration, Guild Esports' renewed partnership with Samsung and Saatchi & Saatchi's deal with the NBA to become its European advertising partner.

Read more
Perspective - Publication

Sports Ticker: ITV's NFL and LaLiga coverage, AJ Bell Tour of Britain and PGA Tour updates - a speed-read of commercial updates from the sports world

Published on 26 August 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Olympique Lyonnais snatch-up the 2022 Women's International Championships Cup following a 4-0 win over C.F.Monterrey, we feature updates on Tiger Woods and Rory McIlroy's new golf league to be launched in collaboration with the PGA Tour and the results of the 2022 European Championships. We also provide updates on ITV's expansion of its broadcasting rights to the NFL and LaLiga, Arsenal's extended partnership with the Japanese video game company Konami and Sir Lewis Hamilton's share in the NFL's Denver Broncos. As always, if there are any issues on which you'd like more information (or if you have any questions or feedback), please do let us know or get in touch with your usual contact at RPC.

Read more
Perspective - Publication

Sports Ticker (11 August 2022) - Sports Ticker: rugby authorities' revamp, UFC's Amazon deal and Commonwealth victories – a speed-read of commercial updates from the sports world' to the website and social media channels

Published on 11 August 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw England win the Women's Euro 2022 final after beating Germany 2-1 in front of 87,192 fans at Wembley, and retirement announcements from Open Era record holder and 23 times Grand Slam winner Serena Williams and four time F1 World Champion Sebastian Vettel, we feature updates on Everton FC's partnership with blockchain fashion platform Fancurve, organisational changes to the Hong Kong Rugby Union and World Rugby and LeBron James' investment into German bicycle brand Canyon.

Read more
Perspective - Publication

Sports Ticker: CMA's probe into broadcasts, rugby class action and latest sportswear partnerships – a speed-read of commercial updates from the sports world

Published on 29 July 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Cameron Smith win the 150th Open and various investigations into allegations of anti-competitive practices across the sports world (including an antitrust investigation into the PGA Tour concerning its response to LIV Golf), we feature updates on Castore's first female ambassador deal, rugby players' class action lawsuit and highlight the record-breaking attendance and viewership records of this year's UEFA's Women's Euros. As always, if there are any issues on which you'd like more information (or if you have any questions or feedback), please do let us know or get in touch with your usual contact at RPC.

Read more
Perspective - Publication

Sports Ticker: F1's global exhibition, football executives walk free and Wimbledon's Official Stringer- a speed-read of commercial updates from the sports world

Published on 14 July 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Novak Djokovic win a fourth consecutive Wimbledon title, McLaren strike a multi-year deal with footwear brand K-Swiss from 2023, and Sky Sports secure rights to show the Joshua v Usyk rematch, we feature updates on Formula 1's latest fan attraction and engagement strategy, Spurs' new streaming platform, and the latest on the corruption trials of Sepp Blatter and Michel Platini. As always, if there are any issues on which you'd like more information (or if you have any questions or feedback), please do let us know or get in touch with your usual contact at RPC.

Read more
Perspective - Publication

Sports Ticker: Sport stars' NFTs, the 2026 World Cup hosts and a sustainable F1 partnership - a speed-read of commercial updates from the sports world

Published on 01 July 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Britvic's Robinsons and Wimbledon end their 86-year partnership and Loughborough University collaborate with FIFA on artificial pitch testing, we feature updates on England's Rugby Football League deal with Betfred, the NFT ventures of Ronaldo and Michael Owen, and the BBC's renewal of its broadcasting rights for the London Marathon.

Read more
Perspective - Publication

Sports Ticker (17 June 2022) - PGA Tour vs LIV Golf, BT x WBD deal and AC Milan sale - a speed-read of commercial updates from the sports world

Published on 20 June 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw UEFA issue an apology to fans following events at the Champions League final in Paris and Rafael Nadal's 14th victory at the French Open, we feature updates on the CMA's investigation into the BT and Warner Bros Discovery pay-TV deal, RedBird's purchase of AC Milan and the suspension of PGA Tour members following LIV Golf.

Read more
Perspective - Publication

Sports Ticker (20 May 2022) - Rugby World Cup, BT x Warner Bros Discovery merger and the end of EA x FIFA's partnership- a speed-read of commercial updates from the sports world

Published on 20 May 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Jake Daniels become the UK's first active male professional footballer to come out publicly as gay – sparking significant support from across the sport, the agreed sale of Chelsea FC for £4.25 billion, and Rob Edwards join Watford FC amidst some discontent from his (soon to be) former club Forest Green, we feature updates on the Rugby World Cup, BT and Warner Bros Discovery pay-TV deal, and the end of a 30-year partnership between EA and FIFA. We also provide updates on the BBC and Talksport's purchase of Premier League audio rights and F1's increased fan base following the success of Drive to Survive.

Read more
Perspective - Blog

Football regulator heralds new era for The Beautiful Game

Published on 18 May 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner

Last month, sports minister Nigel Huddleston formally confirmed the government’s support for the 10 strategic recommendations set out in the final report published last December by the independent fan-led review into governance, ownership and sustainability in English football.

Read more
Perspective - Publication

Sports Ticker (06 May 2022) - W Series, an independent football regulator and broadcasting battles – a speed-read of commercial updates from the sports world

Published on 06 May 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Tyson Fury retain the WBC title and vow to retire, we feature updates on the broadcasting agreement between Sky Sports and W Series, the Government's confirmation an independent football regulator will be introduced, a cricket NFT platform's impressive fundraising, and Channel 4's broadcasting rights for the next two seasons of England's men's football.

Read more
Perspective - Publication

Sports Ticker (22 April 2022) - Lamborghini esports team, World Rugby red card and Victoria 2026 Commonwealth Games - a speed-read of commercial updates from the sports world

Published on 22 April 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Victoria win the bid to host the 2026 Commonwealth Games, we feature updates from the Masters, the launch of Lamborghini's esports team, alleged breaches of FFP regulations by Manchester City and proposals to introduce 20-minute red cards by World Rugby.

Read more
Perspective - Publication

Sports Ticker (8 April 2022) - Gucci x Grealish, The Boat Race returns and CAP's new rules for gambling ads - a speed-read of commercial updates from the sports world

Published on 08 April 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which saw Medvedev attempt to overtake Djokovic as the men's world no.1 in tennis, we feature various F1 announcements, the ECB's and Sky Sports' multi-year broadcast agreement, the return of the Boat Race 2022 and Grealish's Gucci deal. We also take a look at CAP's introduction of tough new rules for gambling ads.

Read more
Perspective - Publication

Sports Ticker (25 March 2022) - F1 gearing up, Cardiff City dispute settled and Saudi-backed golf competition launches

Published on 25 March 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which has seen the return of F1 in Bahrain, and the surprising retirement of tennis world number one Ashleigh Barty aged 25, we feature the recent settlement between Cardiff City and former owner Sam Hammam, the Premier League's first NFT partnerships and the Leicester Tigers salary cap investigation. We also take a look at F1's most recent sponsorship deal and the Saudi-backed golf Super League.

Read more
Perspective - Publication

Sports Ticker (10 March 2022) - Disney's gamble, Netflix's gaming play and rugby league governance shake-up - a speed-read of commercial updates from the sports world

Published on 11 March 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In this edition of the Sports Ticker, we feature stories relating to other developments in the world of sport, including: TikTok's sponsorship of the Pakistan-Australia Test cricket series, Netflix's acquisition of Next Games and Disney's contemplation of a move into sports betting. We also take a look at Manchester City's official partnership with crypto exchange OKX, the technicalities of F1's new regulations for the upcoming season and the realignment of governance in rugby league.

Read more
Perspective - Publication

Sports Ticker (24 February 2022) - Man City's foray into the metaverse, "Greek Freak" signs with WhatsApp and Silver Lake invest in All Blacks - a speed-read of commercial updates from the sports world

Published on 24 February 2022. By Jeremy Drew, Head of Commercial and Joshua Charalambous, Partner and Samuel Coppard, Senior Associate and Joseph Akwaboa, Associate

In a fortnight which has seen the LA Rams defeat the Cincinnati Bengals at Super Bowl LVI, Kell Brook end his bitter rivalry with Amir Khan in dramatic fashion, and speculation around the Saudi Golf League intensify, we feature the recent private equity-backed investment in the All Blacks, Man City's stadium construction in the metaverse and Fanatics‘ acquisition of lifestyle brand Mitchell & Ness. We also take a look at UEFA‘s announcement that Socios.com is to become its Official Fan Token Partner, the NBA‘s Giannis Antetokounmpo‘s (affectionately nicknamed the “Greek Freak“ due to his incredible speed and 6ft 11in frame) long-term deal with WhatsApp and the US Women‘s football team's $24 million settlement of its equal-pay legal action.

Read more