Fresh Perspectives

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Bringing a fresh perspective to game changing developments within the sports and esports world, from the commercial to the regulatory - across all sports. We combine blog style updates with articles for leading publications, always with a twist.

Publication

Sports Ticker #102: Giant joint streaming venture, UEFA's environmental efforts and Casemiro's move to Adidas – a speed read of commercial updates from the sports world

Topic: Sports 23.02.2024 Read more
Publication

Sports Ticker #101: AB InBev's Olympic Gold, UEFA's commercial rights, and Snooker in Saudi Arabia – a speed read of commercial updates from the sports world

Topic: Sports 02.02.2024 Read more
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Sports Ticker #100: Earps' SPOTY win and shirt sell out, smart ball company raises US$15m, and Unilever sponsors UEFA – a speed read of commercial updates

Topic: Sports 21.12.2023 Read more
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Sports Ticker #99: Golf's big hitters, Women's FA breakaway and tennis elite tour – a speed read of commercial updates from the sports world

Topic: Sports 08.12.2023 Read more
Publication

Sports Ticker #98: Sports Business Awards 2023, Las Vegas Grand Prix, and the brands changing the world through sport

Topic: Sports 24.11.2023 Read more
Publication

Sports Ticker #97: Esports World Cup 2024, the increasing value of women's sports and European Super league

Topic: Sports 10.11.2023 Read more
Publication

Sports Ticker #96: Russia's Olympic suspension, FIFA's five time zones and 2023's most marketable athlete – a speed-read of commercial updates from the sports world

Topic: Sports 26.10.2023 Read more
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Publication

Sports Ticker #95: female F1 test-driver, blockchain in cricket and Berlin marathon disruption – a speed-read of commercial updates from the sports world

Topic: Sports

Published by Jeremy Drew, Head of Commercial and more.

In a fortnight which saw a delay in the implementation of the National Football Agent Regulations in England pending the resolution of private arbitral proceedings, and the release of the Beckham documentary on Netflix, we bring you updates on the first female F1 test driver in 5 years and disruption to the Berlin marathon by climate protestors. We also cover the Rugby World Cup's potential new pay wall, the use of blockchain in cricket and, of course, the sale of Travis Kelce's American Football jerseys rocketing 400% thanks to Taylor Swift.

11.10.2023 Read more
Publication

Sports Ticker #94: World Rugby fantasy league game, all-green PGA and PSG to open first UK store – a speed-read of commercial updates from the sports world

Topic: Sports 26.09.2023 Read more
Exterior and sunset
Publication

Sports Ticker: Farrell red card reversal revoked and Earps shirts hit the shelves – a speed-read of commercial updates from the sports world

Topic: Sports

Published by Jeremy Drew, Head of Commercial and more.

In a fortnight which saw the football transfer window slam shut and the start of the Rugby World Cup, we bring you updates on QSI's agreement to acquire the World Padel Tour and the re-instatement of the decision to give a red card to Owen Farrell, ruling him out of England's first two matches. We also feature stories on Mary Earps' shirt finally being made available for sale and England women's cricket team having their match fees increased to equal those of the men's team.

13.09.2023 Read more